Rival Steel

Rival Steel Fitness is a U.S.-based fitness equipment company headquartered in Detroit, Michigan. Founded as a father-and-son business during the COVID-19 pandemic, the company began by selling weights out of a two-car garage before expanding into a full line of home gym equipment. Rival Steel designs and sells racks, benches, barbells, plates, dumbbells, and complete home gym packages, focusing on durable steel construction and affordable pricing for garage gym owners and small training spaces.